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Facebook Marketing

1/25/2013

 
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Do you like the idea of using Facebook for marketing, but don’t know where to start?

We’d love to hear from you to develop some best practices for using Facebook for marketing CSAs and local food programs.  Please comment below and let us know what questions you have or what topics you would like us to cover in a future Tip of the Week.


We’ve discovered Amy Porterfield’s Facebook Marketing Webinars - a great free resource to get you started! Amy co-authored Facebook for Dummies and is one of the leading social media strategists in the country. She has great podcasts and weekly webinars where you can tune in and ask questions! The best way to find out about her events is by liking her facebook page.

We recently attended her webinar called “How to Build Your Email List with Facebook Marketing.” If you find yourself having some free time, we found this webinar extremely informative!


  • http://fbworkshops.com/fbws/replay2/
  • Credit: Amy Porterfield - http://www.amyporterfield.com


In this webinar Amy Porterfield discusses creating and building email lists.  She goes over tips and strategies for generating leads, getting your fans to tell their friends, give away offers without spending a lot of money, and building small campaigns.

Hopefully this webinar will get you thinking about Facebook, give you a better understanding of campaigns, and spark some ideas and questions.

Even if you are not able to watch the webinar, please comment below and let us know what aspects of social media you are interested in learning more about.


How to take a screenshot

1/16/2013

 
Screenshots come in very handy in a number of situations:

1. When contacting support with questions:
If you have a question about your system or a member account, it is often helpful to send along a screenshot with your question so we have an idea of what you are looking at. You can send us screenshots by adding them as attatchments when emailing [email protected]

2. When your members contact you with questions
Often, members will contact with you with a question about their accounts. While you can preview their accounts from their member card, sometimes a screenshot can be helpful to figure out what the issue may be. Ask your members to send you a screenshot of their screen. You can send them the link for the video below if they do not know how to take a screenshot.

3. When introducing customers to new functionality in your system
When you bring your CSA online, there is increased flexibility for your customers. Screenshots can be very helpful when explaining to customers how to put their account on hold, change their pick up location, or update their subscriptions (if you offer these options).

Never taken a screenshot before? Watch the video below. It first explains how to take screenshots on a PC and then on a Mac. Want to share this video with your customers? http://www.youtube.com/watch?v=EoTpIYLBtKs&feature=youtu.be

New User Interface Updates

1/11/2013

 
This week we are introducing some new updates to the member interface!  These new features will help clarify certain member permissions and prevent accidental user error.

Change Subscription
There are two new features active when a member logs in to edit their subscription:

1. Save Changes Button
If a member makes any edits to their subscription, a blue "Save Changes" button will appear at the top right.  
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